The Südtiroler Handwerksbrauerei Verein uses your data for the following purposes:

› Sending of e-mails and messages;

› Correspondence with you;

› Communications and processes in the IT area;

› Financial management;

› Sending of advertising material following a corresponding request from you;

› Legal proceedings: Creation, exercise and preservation of rights;

› Adaptation to the applicable law;

› Optimisation of the website;

› Registration of your account;

› Fulfilment of any contractual obligations towards the data subject,

› Protection of receivables and management of liabilities.

Südtiroler Handwerksbrauerei Verbund guarantees that within the scope of legal provisions, the treatment of personal information shall take place in respect of fundamental rights and freedoms as well as in respect of the dignity of the interested person, with particular reference to confidentiality, to personal identity, and to the right of the protection of personal information.

› to public administrations and authorities, if this is provided for by law;

› to credit institutions with which our corporate body maintains business relationships for the management of receivables/liabilities and for financing brokerage;

› to all natural and/or legal, public and/or private persons (legal, administrative and tax consultancy offices, courts, chambers of commerce, etc.), if the forwarding proves necessary or expedient for the exercise of our activity, in the manner and for the purposes indicated above.

The personal data processed by our organisation will not be disseminated. The data processing may be carried out with or without the aid of electronic means, in any case automated, and includes all the operations provided for in art. 4, paragraph 1, 2) of Regulation (EU) 2016/679 and necessary for the data processing in question. In any case, data processing is carried out in compliance with all security measures that guarantee its security and confidentiality.

The data subject may at any time assert their rights vis-à-vis Südtiroler Handwerksbrauerei Verbund in accordance with Chapter III of Regulation (EU) 2016/679. In this context, we draw your attention to the rights to which you are entitled:

› the right not to provide your personal data (please note that in this case we may not be able to offer you the benefits of our website);

› the right to request access to your personal data or a copy thereof, together with information on the nature of the personal data in question, its processing and dissemination;

› the right to request the rectification of any inaccuracies in your personal data;

› the right to demand the following for a justified reason:

the deletion of your personal data;

the restriction of the processing of your personal data;

› the right to object, on legitimate grounds, to the processing of your personal data carried out by us or on our behalf;

› the right to obtain the transfer of personal data to other controllers in a structured, commonly used, digitally readable format within the scope of the applicable purposes;

› if we process your personal data based on your consent: the right to withdraw your consent (provided that such withdrawal does not affect any data processing that was lawfully carried out before we received the withdrawal of consent and that it does not prevent the processing of your personal data on any other legal basis); and

› the right to lodge complaints with a data protection supervisory authority in connection with the processing of your personal data carried out by us or on our behalf.

Your essential rights remain unaffected. The rights in question may be exercised by the data subject or a person authorised by the data subject by means of a request to the data controller.

Is the South Tyrolean craft brewery association.

E-Mail: [email protected]

www.suedtirolerhandwerksbrauereien.com

What are cookies:

A cookie is a small text file containing information that is exchanged between a visited website and your end device (e.g. browser). When you visit the same or another website, the existing cookies are queried in order to collect any useful information. Some cookies are necessary for the website to function properly. Other cookies make the website more user-friendly. The purpose of cookies is to ensure that you do not have to enter the same information every time you visit a website.

When visiting this and other websites, cookies from third-party web servers (so-called third-party providers) may also be stored on the user's computer.

In general, there are cookies that are only stored for the duration of a visit and are automatically deleted when the browser is closed; other cookies are stored on the end device for a longer period of time.

The functions of the individual cookies used on this website are listed below:

Technical cookies are used to ensure the proper functionality and use of the website. These cookies are used, for example, for login or language selection. They are primarily used by our server, or - if social media services are integrated - also by third parties.

Profiling cookies are used to display personalised advertising via the Google Advertising Network or other advertising providers. The adverts are displayed on the basis of your previous visits to websites. These cookies can be used by our server or by third parties.

Cookies for analytical purposes are used to collect information about your use.
This information is not personalised. These cookies are used by third-party providers.

Declaration and revocation of consent to the use of cookies:

Consent to the use of cookies is initially given by clicking on the "OK" button on the short info or by continuing navigation on the site and can be revoked at any time.

The setting of all cookies, including those from third-party providers, can be deactivated by changing the browser settings; however, this may restrict the functionality of the site if necessary technical cookies are deactivated.

Websites of third-party providers:

Third-party websites that can be accessed via this page are not covered by this information. The Organization declines any liability in this respect. The functions of the cookies used there and the use of personal data by these third parties are carried out in accordance with the declarations and information provided by these companies.

The Südtiroler Handwerksbrauerei Verein mainly uses third-party providers - as in all cases - GooglePlus/GoogleAnalytics, Facebook, Twitter, Addthis.

For further information and instructions on deactivating cookies, including those from third-party providers, please refer to the following link.

www.youronlinechoices.eu/de

Instructions for deactivating cookies

Google Chrome: https://support.google.com/chrome/answer/95647?hl=de

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies

Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen

Safari: https://support.apple.com/de-de/HT201265

Link to the privacy policies of external providers who install cookies

Facebook: https://www.facebook.com/policies/cookies/

Twitter: https://twitter.com/privacy?lang=de

Google, YouTube: https://policies.google.com/technologies/cookies

LinkedIn: https://www.linkedin.com/legal/privacy-policy?_l=de_de

Instagram: https://help.instagram.com/155833707900388

This privacy policy is provided by and is the responsibility of Südtiroler Handwerksbrauerei Verein.

pursuant to Art. 4 et seq. of the General Data Protection Regulation (EU) 2016/679 ("Regulation").

The party responsible for data processing is the controller of this privacy policy.

The Südtiroler Handwerksbrauerei Verein is committed to protecting the privacy of every data subject. The purpose of this privacy policy is to provide information about what type of data and information the Südtiroler Handwerksbrauerei Verein collects about users, how this information is used and how it is disclosed to third parties.

This privacy policy does not apply to information provided directly to third parties or collected by third parties that are controlled by these third parties and whose use is subject to other privacy policies and/or terms of use. In the latter case, it is the responsibility of the user to consult the applicable privacy policies and/or terms of use.

Südtiroler Handwerksbrauerei Verein does not collect sensitive data (GDPR Art. 9), personal data concerning racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, genetic data, biometric data for the purpose of uniquely identifying a natural person, data concerning health or sex life, or data concerning a natural person's sexual orientation. In the event that the service requested by the Südtiroler Handwerksbrauerei Verein requires the processing of this data, the data subject will receive prior information and may give or refuse specific consent.

"Adequate jurisdiction" means a jurisdiction that has been formally recognised by the European Commission as providing an adequate level of protection for personal data.

"Controller" means the person who decides how and why personal data is processed.

"Supervisory authority for the protection of personal data" means an independent public authority formally mandated to monitor and ensure compliance with the applicable provisions on the protection of personal data.

"EEA" means the European Economic Area.

"Material" is the collective term for all content, signed content (if applicable and as further described below), news services, blogs, chats, social networks, information, advertising and/or internet links, etc. that are accessible or delivered via the Website.

"Personal data" is the term used for information that directly or indirectly identifies or can be used to identify a natural person, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or by reference to one or more physical, psychological, genetic, mental, economic, cultural or social characteristics that identify a specific natural person.

"Processing" means any operation carried out with or without the aid of automated procedures, such as the collection, recording, organisation, storage, processing, alteration, restoration, destruction or destruction of data.

The data subject has the right to access, use, disseminate or otherwise make available, link, restrict, erase or destroy personal data.

"Sensitive data" means any personal data relating to race, ethnic origin, political opinion, religion or belief, political party or trade union membership, physical or mental health, sexual orientation, information on finalised or pending criminal proceedings, national identification number or any other information that could be considered sensitive information under the Regulation and all other applicable laws and regulations in the field of personal data protection.

"Website(s)" is the term used for any website that is maintained by the South Tyrolean Craft Brewery Association or on its behalf.

"Application(s)" means an integratable, downloadable and/or executable software application provided by the Organization or third parties that is provided on the Website(s).

"Content" means any audio or video element and any idea offered by our Organization or third parties, including data, films, videos, photographs, software, games, graphic elements and design, portraits and images, works of art, music, sounds, information and other existing or future tangible and intangible material, including derived products thereof, regardless of format and data carrier, whereby the above list is exemplary but not exhaustive.

Graphical data and requests for contact details or information material

The processing of the personal data of the person concerned includes the preparatory work and the resulting request for registration, the management of requests for information and contact, the sending of information material and the fulfilment of other obligations.

The legal basis of these treatments is the fulfilment of the benefits that correspond to the request for registration, information and contact details to contact or send information material and to fulfil legal obligations.

The contractual relationship

The processing of the personal data of the person concerned is carried out in order to carry out the activities related to the purchase of a service and/or a product, the management of the order concerned, the delivery of the service itself and/or the production and delivery of the purchased product, furthermore in connection with the invoice and payment management, the handling of complaints and/or reports to the assistance service and the provision of fraud prevention services and the fulfilment of any other contractual obligation.

The legal basis for these processes is the fulfilment of the service inherent in the contractual relationship and compliance with legal obligations.

Advertising for services and products that are similar to the services/products purchased by the contractual partner (47 GDPR)

Südtiroler Handwerksbrauerei Verein may use the contact details, even without your express consent, for the purpose of direct sales of its services/products, limited to those similar to those purchased by the contractual partner, unless the person concerned expressly objects to this.

Commercial advertising activities for services/products that differ from those purchased by the contractual partner

The personal data of the person concerned may be used for commercial advertising purposes, for surveys and market research with regard to services/products offered by the Südtiroler Handwerksbrauerei Verein only if the person concerned has authorised the use and does not object to it.

This treatment can be carried out automatically using the following modalities:

– Email

– Sms

- Telephone contact is then possible:

if the data subject has not withdrawn their consent to the use of the data;

if the treatment is carried out in contact via a telephony operator, only if the person concerned is not entered in the register of objections pursuant to Presidential Decree No. 178/2010;

The legal basis of these treatments is the prior consent of the person concerned to the provisional use of the data, a consent that can be freely revoked by the person concerned at any time (see section III).

Südtiroler Handwerksbrauerei Verein guarantees, in accordance with the provisions of Art. 49 of the GDPR, also through its suppliers (third parties and/or recipients), the protection of the personal data of the person concerned in connection with data traffic, in order to ensure that the security of networks and information is guaranteed, i.e. the nature of a network or information system is such as to withstand unforeseen events or unlawful or malicious acts that jeopardise the availability, authenticity, integrity and confidentiality of the personal data stored or transmitted.

The Controller is obliged to inform the interested parties without delay if there is a risk that the protection of their data has been violated, without prejudice to the obligations arising from the provisions of Art. 33 GDPR.

Profiling

The personal data of the person concerned may also be processed for profiling purposes (such as analysing the data provided and the services/products selected, and submitting advertising messages and/or commercial proposals (concerning the user himself), but only if the person concerned has given express and informed consent. The legal basis for this use is the prior and provisional consent of the person, which can be freely revoked at any time (see section III).

The individual's personal data is stored in paper, computerised and telematic archives located primarily in countries where the GDPR (EU countries) is applied.

How long will the person's data be stored? (Art. 13, 2nd paragraph, GDPR)

Unless the data subject expressly expresses the wish to have the data removed, the personal data of the data subject will be stored for as long as it is required for the legitimate purposes for which it was collected.

In particular, they will be kept for the duration of their registration and, in any case, for a maximum period of 12 (twelve) months in case of inactivity, that is, if the services and/or purchased products are not assigned within this period.

In the case of data provided to Südtiroler Handwerksbrauerei Verein for the commercial promotion of services/products other than those purchased by the person concerned, these will be retained for 24 months unless consent is withdrawn.

In the case of data provided to Südtiroler Handwerksbrauerei Verein for the purpose of profiling, this data will be stored for 12 months unless the person concerned withdraws their consent.

It is also necessary to add that in the event that a user provides The South Tyrolean Craft Brewery Association with unrequested data, The South Tyrolean Craft Brewery Association cannot be considered the administrator of the data and therefore these can be deleted within a very short time.

In addition, the personal data will in any case be stored for the fulfilment of obligations (e.g. taxes and accounting) that exist even after the termination of the contract (Art. 2220 C.C.); for these purposes, the Südtiroler Handwerksbrauerei Verein will only retain the data necessary for these purposes.

The Südtiroler Handwerksbrauerei Verein may collect personal data about you from the following sources:

' Data provided by the user: The Südtiroler Handwerksbrauerei Verein may receive personal data if you provide it yourself (e.g. also if you contact the Südtiroler Handwerksbrauerei Verein by e-mail.

' Data collected in the course of the business relationship: Südtiroler Handwerksbrauerei Verein may obtain or collect personal data about you in the normal course of the relationship (e.g. in the course of the performance of activities by Südtiroler Handwerksbrauerei Verein).

' Data that you make publicly accessible: Südtiroler Handwerksbrauerei Verein may collect or obtain personal data that you decide to make publicly available (for example, Südtiroler Handwerksbrauerei Verein may collect information from your social media profile(s) when you make a public post about Südtiroler Handwerksbrauerei Verein).

' Website-related data: Südtiroler Handwerksbrauerei Verein may collect or obtain personal data about you when you visit the Südtiroler Handwerksbrauerei Verein website or use any of the features or resources available on or through the website(s).

' Registration data: Südtiroler Handwerksbrauerei Verein may collect or obtain personal data about you when you use, or register to use, any of the features or resources available on or through the Website(s).

' Content-related information: If you choose to interact with third party content in the course of using the website(s), Südtiroler Handwerksbrauerei Verein may receive personal data that can be related to you, both directly and from the third party providing the content.

' Information from third parties: Südtiroler Handwerksbrauerei Verein may collect or obtain personal information about you from third parties who provide such information to Südtiroler Handwerksbrauerei Verein, including third parties who provide content or advertising.

The Südtiroler Handwerksbrauerei Verein may process the following categories of personal data about you, insofar as the processing of this data is absolutely necessary with regard to the processing purpose defined in this data protection declaration:

' Personal information: Birth name(s); name used; nickname and nicknames, photo.

' Demographic information: Gender; date of birth/age; citizenship; title and preferred languages.

' Contact information: Address; phone number; email address and information from your public social media profile(s).

' Payment information: Recording of invoices; recording of payments; billing address; payment methods; current account number or credit card number; name of the cardholder or account holder; information on the security of the card or account; card validity period and expiry date; payment amount; payment date; recording of cheques.

' Website-related data: Information about services and business activities of Südtiroler Handwerksbrauerei Verein; settings; IP address; language settings; date and time; usage statistics of the website(s) and/or application(s); settings of the website(s) and/or application(s); date and time of connection to the website(s) and/or application(s); location data and other information about technical communications; user name; password; security information at login; usage data; aggregated information for statistical purposes.

' Content and advertising data: Recording your interactions with the online services and content, recording the advertising and content shown on the pages or applications visible to you and any interaction you may have had with this content or advertising.

' Representations and opinions: Any representation or opinion that you decide to send to Südtiroler Handwerksbrauerei Verein (for example, by participating in surveys or polls, by filling out feedback forms or reviews about the applications on digital sales platforms for third-party applications) or that have been publicly "posted" on social networks.

' Non-personal data: When you use the services of , the organisation may also collect information that cannot be used on its own or in combination with other similar data to identify you personally or to contact you personally ("non-personal data"). The non-personal data includes information about the use of the website(s) and application(s).

The Südtiroler Handwerksbrauerei Verein is committed to protecting the personal data of children and will not intentionally collect any personal data from these minors on any occasion, nor will it accept any registrations from these minors.

In individual cases, especially if the information is collected electronically, the Südtiroler Handwerksbrauerei Verein may not be able to determine whether the information was obtained from children under the age of sixteen (16) and will treat this information as if it came from an adult.

If the Südtiroler Handwerksbrauerei Verein is informed that a child under the age of sixteen (16) has provided personal data, the Südtiroler Handwerksbrauerei Verein undertakes to make every commercially reasonable effort to remove this data.

Südtiroler Handwerksbrauerei Verein encourages parents and guardians to be involved in all online activities of their children and to prevent them from sharing personal data with Südtiroler Handwerksbrauerei Verein via Smart Services. Südtiroler Handwerksbrauerei Verein EXPRESSLY DISCLAIMS ANY RESPONSIBILITY OR CLAIMS IN CONNECTION WITH THE USE OR MISUSE OF THESE FUNCTIONS BY CHILDREN IN VIOLATION OF THIS PRIVACY POLICY.

' Cookies and other tracking technologies. Sometimes the Website(s) and/or other content or applications may use "cookies" or other technologies (such as browser cookies, flash cookies and web beacons). A "cookie" is a small file that is stored locally on the website(s) and/or content/applications. These technologies help Südtiroler Handwerksbrauerei Verein to better understand the user's behaviour and to obtain information about the areas and content you have viewed or clicked on and to make your experience with the website(s) more helpful and user-friendly. In addition, "cookies" and other technologies may be used to collect information about the history of your online activities on third-party websites and services.

When processing your personal data for the processing purposes set out in this privacy policy, the following may occur. Südtiroler Handwerksbrauerei Verein may rely on one or more of the following legal bases, depending on the case:

' Consent: The Südtiroler Handwerksbrauerei Verein may process your personal data if the Südtiroler Handwerksbrauerei Verein has previously obtained your express consent for processing (this legal basis is used exclusively in relation to completely voluntary processing - it is not used for necessary or in any way mandatory processing).

' Contractual requirements: Der Südtiroler Handwerksbrauerei Verein may process your personal data if the processing is necessary in connection with a contract that you may enter into with Der Südtiroler Handwerksbrauerei Verein.

' Compliance with the applicable legal provisions: The Südtiroler Handwerksbrauerei Verein may process your personal data if the applicable law requires such processing.

' Fundamental interests: The Südtiroler Handwerksbrauerei Verein may process your personal data if the processing is necessary for the protection of the vital interests of a natural person; or

' Legitimate interests: The Südtiroler Handwerksbrauerei Verein may process your personal data if the Südtiroler Handwerksbrauerei Verein has a legitimate interest in carrying out the processing for administrative purposes, operational purposes or for advertising its business activities, unless your interests, fundamental rights or freedoms outweigh this legitimate interest.

Südtiroler Handwerksbrauerei Verein does not intend to collect or otherwise process your sensitive data in the normal course of business. If the processing of your sensitive data should become necessary for any reason, Südtiroler Handwerksbrauerei Verein relies on one or more of the following legal bases:

' Compliance with the applicable legal provisions: The Südtiroler Handwerksbrauerei Verein may process your sensitive data if the applicable law requires or permits the processing.

' Detection or prevention of a criminal offence: Südtiroler Handwerksbrauerei Verein may process your sensitive data if the processing is necessary for the detection and prevention of a criminal offence (including the prevention of fraudulent activities).

' Establishment, exercise or defence of a right: Südtiroler Handwerksbrauerei Verein may process your sensitive data if the processing is necessary for the establishment, exercise or defence of a right; or

' Consent: Südtiroler Handwerksbrauerei Verein may process your sensitive data if it has previously obtained your express consent to process your sensitive data in accordance with the applicable law (this legal basis is used exclusively in relation to processing that is entirely voluntary - it is not used for processing that is necessary or in any way mandatory).

The Südtiroler Handwerksbrauerei Verein may process your personal data for the following purposes:

' Provision of the Website(s) and Application(s): Providing the Website(s), Application(s) and Content; registering your account; providing the services you request; providing promotional material at your request; communicating with you in connection with these services; functioning and operating the Website(s) and Application(s); providing Content; showing you advertising or other information; communicating and interacting with you using the Website(s) and Application(s).

' Provision of the Website(s) and Application(s): Providing the Website(s), Application(s) and Content; registering your account; providing the services you request; providing promotional material at your request; communicating with you in connection with these services; functioning and operating the Website(s) and Application(s); providing Content; showing you advertising or other information; communicating and interacting with you using the Website(s) and Application(s).

' Communications and IT measures: Operation of the communication systems; security measures on the IT systems; monitoring of IT security.

' Financial management: sales; finance; corporate controls;

' Surveys and polls: Exchange with you to find out your opinion about the services of the South Tyrolean Craft Brewery Association.
' Investigative activities: Detection, investigation and prevention of breaches of the law and criminal offences in accordance with the applicable legal provisions.
' Legal proceedings: Establishment, exercise and defence of rights.

' Adaptation to the law: Adaptation to legal and regulatory obligations in accordance with the applicable legal provisions' Improvement of the website(s) and applications: Identifying problems with the website(s) and applications; planning improvements to the website(s) and applications and creating new website(s) and applications.

' Non-personal data: Südtiroler Handwerksbrauerei Verein may use non-personal data for internal purposes, e.g. for statistical analyses. The Südtiroler Handwerksbrauerei Verein reserves the right to use aggregated and/or non-personal data for institutional purposes in any way deemed appropriate by the Südtiroler Handwerksbrauerei Verein and you recognise this and give your consent. In addition, the Südtiroler Handwerksbrauerei Verein may also use diagnostic data (which does not identify you and does not contain any personal data) for the purpose of improving the website(s) and applications.

' Combination of information: The Südtiroler Handwerksbrauerei Verein may combine the personal data collected and the non-personal data for the purpose of providing and improving the services offered. From time to time, the Südtiroler Handwerksbrauerei Verein may also transfer personal data collected offline or merge it with the online databases, or electronically archive information collected offline. Südtiroler Handwerksbrauerei Verein may also combine the personal data collected online with information provided from other sources. If the Südtiroler Handwerksbrauerei Verein combines non-personal data with personal data, this combined information will be treated as personal data in accordance with this privacy policy for the entire period during which this data remains combined.

When contacting us (e.g. by contact form, e-mail, telephone or via social media), the user's details are processed to process the contact enquiry and its handling in accordance with Art. 6 para. 1 lit. b) GDPR. The user's details may be stored in a customer relationship management system ("CRM system") or comparable enquiry organisation.

We delete the enquiries if they are no longer required. We review the necessity every two years; furthermore, the statutory archiving obligations apply.

If users leave comments or other contributions, their IP addresses may be stored on the basis of our legitimate interests within the meaning of Art. 6 para. 1 lit. f. GDPR for 7 days. GDPR may be stored for 7 days. This is done for our security in case someone leaves illegal content in comments and posts (insults, prohibited political propaganda, etc.). In this case, we ourselves may be prosecuted for the comment or post and are therefore interested in the identity of the author.
Furthermore, we reserve the right, on the basis of our legitimate interests pursuant to Art. 6 para. 1 lit. f. GDPR, to process user data for the purpose of spam detection.

The follow-up comments can be subscribed to by users with their consent in accordance with Art. 6 para. 1 lit. a GDPR. Users will receive a confirmation email to verify that they are the owner of the email address entered. Users can unsubscribe from ongoing comment subscriptions at any time. The confirmation email will contain information on the cancellation options. For the purposes of proving user consent, we store the time of registration together with the user's IP address and delete this information when users unsubscribe from the subscription.

You can cancel your subscription at any time, i.e. revoke your consent. We may store the unsubscribed e-mail addresses for up to three years on the basis of our legitimate interests before we delete them in order to be able to prove that consent was previously given. The processing of this data is limited to the purpose of a possible defence against claims. An individual request for deletion is possible at any time, provided that the former existence of consent is confirmed at the same time.

With the following information we inform you about the contents of our newsletter as well as the registration, dispatch and statistical evaluation procedure and your rights of objection. By subscribing to our newsletter, you agree to receive it and to the procedures described.

Content of the newsletter: We only send newsletters, emails and other electronic notifications with advertising information (hereinafter "newsletter") with the consent of the recipient or legal authorisation. If the content of the newsletter is specifically described when registering for the newsletter, it is decisive for the user's consent. Otherwise, our newsletters contain information about our services and us.

Registration data: To register for the newsletter, it is sufficient to enter your e-mail address. Optionally, we ask you to enter a name so that we can address you personally in the newsletter.

Cancellation/revocation - You can cancel the receipt of our newsletter at any time, i.e. revoke your consent. We may store the unsubscribed e-mail addresses for up to three years on the basis of our legitimate interests before deleting them in order to be able to prove that consent was previously given. The processing of this data is limited to the purpose of a possible defence against claims. An individual request for deletion is possible at any time, provided that the former existence of consent is confirmed at the same time.

On the basis of our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer within the meaning of Art. 6 para. 1 lit. f. GDPR), we use Google Analytics, a web analysis service provided by Google LLC ("Google"). GDPR) Google Analytics, a web analytics service provided by Google LLC ("Google"). Google uses cookies. The information generated by the cookie about the use of the online offer by the user is usually transmitted to a Google server in the USA and stored there.

Google is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active). Google will use this information on our behalf to analyse the use of our online offer by users, to compile reports on the activities within this online offer and to provide us with further services associated with the use of this online offer and the use of the Internet. Pseudonymised user profiles can be created from the processed data.

We only use Google Analytics with activated IP anonymisation. This means that the IP address of users is truncated by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there.

The IP address transmitted by the user's browser will not be merged with other Google data. Users can prevent the storage of cookies by setting their browser software accordingly; users can also prevent Google from collecting the data generated by the cookie and relating to their use of the online offer and from processing this data by Google by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de.
Further information on the use of data by Google, setting and objection options, can be found in Google's privacy policy (https://policies.google.com/technologies/ads ) and in the settings for the display of adverts by Google (https://adssettings.google.com/authenticated ).

Users' personal data is deleted or anonymised after 24 months.

Within our online offer, the so-called "Facebook pixel" of the social network Facebook, which is operated by Facebook Inc, 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are resident in the EU, Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"), is used due to our legitimate interests in the analysis, optimisation and economic operation of our online offer and for these purposes.

Facebook is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active ).

With the help of the Facebook pixel, it is possible for Facebook to determine the visitors to our online offering as a target group for the display of adverts (so-called "Facebook ads"). Accordingly, we use the Facebook pixel to display the Facebook ads placed by us only to those Facebook users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited) that we transmit to Facebook (so-called "custom audiences"). With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of users and are not annoying. With the help of the Facebook pixel, we can also track the effectiveness of Facebook adverts for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook advert (so-called "conversion").

The processing of data by Facebook takes place within the framework of Facebook's data usage policy. Accordingly, general information on the display of Facebook ads can be found in Facebook's data usage policy: https://www.facebook.com/policy.php . Specific information and details about the Facebook pixel and how it works can be found in Facebook's help section: https://www.facebook.com/business/help/651294705016616.

You can object to the collection by the Facebook pixel and use of your data to display Facebook ads. To set which types of adverts are displayed to you within Facebook, you can go to the page set up by Facebook and follow the instructions on the settings for usage-based advertising: https://www.facebook.com/settings?tab=ads . The settings are platform-independent, i.e. they are applied to all devices, such as desktop computers or mobile devices.

Sie können dem Einsatz von Cookies, die der Reichweitenmessung und Werbezwecken dienen, ferner über die Deaktivierungsseite der Netzwerkwerbeinitiative (http://optout.networkadvertising.org/ ) und zusätzlich die US-amerikanische Webseite (http://www.aboutads.info/choices) oder die europäische Webseite (http://www.youronlinechoices.com/uk/your-ad-choices/ ) widersprechen.

We maintain online presences within social networks and platforms in order to communicate with the customers, interested parties and users active there and to inform them about our services. When accessing the respective networks and platforms, the terms and conditions and data processing guidelines of their respective operators apply.
Unless otherwise stated in our privacy policy, we process users' data if they communicate with us within the social networks and platforms, e.g. write posts on our online presences or send us messages.

On the basis of our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer within the meaning of Art. 6 para. 1 lit. f. GDPR), we use content or service offers from third-party providers within our online offer. GDPR), we use content or service offers from third-party providers to integrate their content and services, such as videos or fonts (hereinafter uniformly referred to as "content").

This always presupposes that the third-party providers of this content recognise the IP address of the user, as they would not be able to send the content to their browser without the IP address. The IP address is therefore required to display this content. We endeavour to only use content whose respective providers only use the IP address to deliver the content. Third-party providers may also use so-called pixel tags (invisible graphics, also known as "web beacons") for statistical or marketing purposes. Pixel tags can be used to analyse information such as visitor traffic on the pages of this website. The pseudonymised information may also be stored in cookies on the user's device and may contain technical information about the browser and operating system, referring websites, time of visit and other information about the use of our online offering, as well as being linked to such information from other sources.

HOW Südtiroler Handwerksbrauerei Verein SHARES AND DISCLOSES INFORMATION Südtiroler Handwerksbrauerei Verein may share the information described in this Privacy Policy, and the following section describes how Südtiroler Handwerksbrauerei Verein shares this information. Südtiroler Handwerksbrauerei Verein will disclose your personal data only to the extent necessary: (i) to provide the services you have requested; (ii) to comply with applicable law; (iii) to establish, exercise or defend a right of Südtiroler Handwerksbrauerei Verein; (iv) as necessary in connection with the sale or reorganisation of a substantial part of Südtiroler Handwerksbrauerei Verein's business.

' Personal data and non-personal data. The Südtiroler Handwerksbrauerei Verein may exchange personal data and non-personal data as follows:

› Mit externen Beratern des Südtiroler Handwerksbrauerei Vereins

' With employees or contractors, for assistance in providing or improving the Services.' ' With third parties and their respective advisors in connection with mergers, acquisitions, bankruptcy, dissolution, reorganisation, full or partial sale of the assets of Südtiroler Handwerksbrauerei Verein, financial transactions, full or partial cessation of business activities or similar transactions or proceedings, as well as processes that precede these (e.g. due diligence).
' If required or permitted by applicable laws and regulations.
' With any relevant body for the prevention, investigation, detection or taking of action in connection with criminal offences or law enforcement, including the protection against and prevention of threats to public safety.
' With any relevant body, supervisory authority or court to the extent necessary for the establishment, exercise or defence of rights
' With public or private authorities upon request or for the purpose of reporting any actual or potential violations of applicable laws or regulations
' With public or private authorities upon request or for the purpose of reporting any actual or potential violations of applicable laws or regulations.
' With carefully selected third parties, including suppliers, when necessary to provide a service to the organisation or to perform a function or service for Südtiroler Handwerksbrauerei Verein in connection with the website(s). For each disclosure of individual personal data concerning you to a carefully selected third party or any other third party mentioned in this privacy policy, Südtiroler Handwerksbrauerei Verein will comply with the data protection regulations for the protection of personal data and ensure that the third party has taken all necessary measures to maintain the security of your data and that it does not use your personal data for purposes other than those specified and in accordance with the purposes formulated in this privacy policy.
' With other third parties of your choice with your express consent for the purposes you have requested.

Third party application or material providers may collect personal data or non-personal data when you access their applications and material through the Services. Südtiroler Handwerksbrauerei Verein is not responsible for the collection of data by third parties or for the privacy policies used by these third parties or their services, and they may collect data about you and share it with Südtiroler Handwerksbrauerei Verein and/or others. These third parties and their services may also perform temporal and spatial tracking of you, present their own advertising (including "interest-based" advertising) and have published or not published their own privacy policies.

In addition, when you use the Website(s), you may be redirected to other services that are provided and controlled by third parties and that are not controlled by Südtiroler Handwerksbrauerei Verein. For example, if you are browsing the Internet and click on a link located on a website, this link could redirect you to another website. Südtiroler Handwerksbrauerei Verein encourages you to be aware when you access a new website or application and to read the privacy statements of all third parties involved and to comply with them. Südtiroler Handwerksbrauerei Verein is not responsible for the availability, completeness or accuracy of these privacy statements or third-party privacy notices.

Third party application or material providers may collect personal data or non-personal data when you access their applications and material through the Services. The Südtiroler Handwerksbrauerei Verein is not responsible for the collection of data by third parties or for the privacy policies used by these third parties or their services, and they may collect data about you and share it with The Südtiroler Handwerksbrauerei Verein and/or others. These third parties and their services may also perform temporal and spatial tracking of you, present their own advertising (including "interest-based" advertising) and have published or not published their own privacy policies.

In addition, when you use the Website(s), you may be redirected to other services that are provided and controlled by third parties and that are not controlled by Südtiroler Handwerksbrauerei Verein. For example, if you are browsing the Internet and click on a link located on a website, this link could redirect you to another website. Südtiroler Handwerksbrauerei Verein encourages you to be aware when you access a new website or application and to read the privacy statements of all third parties involved and to comply with them. Südtiroler Handwerksbrauerei Verein is not responsible for the availability, completeness or accuracy of these privacy statements or third-party privacy notices.

Accuracy of the data

Südtiroler Handwerksbrauerei Verein undertakes to make every reasonable effort to ensure that:
' your personal data processed by Südtiroler Handwerksbrauerei Verein is accurate and, where necessary, updated; and
' any personal data processed about you that is inaccurate (taking into account the purpose for which the information is processed) is deleted or amended without undue delay.
From time to time, you will be asked to verify the accuracy of your personal data.

No data surplus

The Südtiroler Handwerksbrauerei Verein undertakes to make every reasonable effort to ensure that your personal data processed is limited to the data strictly necessary for the purposes stated in this privacy policy.

Retention of data

The Südtiroler Handwerksbrauerei Verein undertakes to make every reasonable effort to ensure that your personal data processed is only processed for a period of time that does not exceed the minimum necessary for the purposes stated in this privacy policy.
The following criteria are used to determine the period of time for which your personal data will be stored Südtiroler Handwerksbrauerei Verein will retain a copy of your personal data, in a form which permits identification, only for as long as is necessary for the purposes set out in this Privacy Policy, unless applicable law prescribes a longer retention period for such data. In particular, the Südtiroler Handwerksbrauerei Verein may retain your personal data for as long as is necessary for the establishment, exercise or defence of legal claims.

Your rights

In connection with the regulation and the applicable law, you may have a number of rights regarding the processing of your personal data for which the Südtiroler Handwerksbrauerei Verein is responsible; these rights include

' the right not to provide your personal data (Südtiroler Handwerksbrauerei Verein asks you to note, however, that in this case we may not be able to provide you with all the benefits of the website(s) and applications you have requested);
' the right to request access to your personal data or a copy of the data together with information about the nature, processing and disclosure of that personal data
' the right to request the rectification of any inaccuracies in your personal data; ' the right to request the following on legitimate grounds:
' the erasure of your personal data;
' the restriction of the processing of your personal data;
' the right to object, on legitimate grounds, to the processing of your personal data carried out by or on behalf of the Südtiroler Handwerksbrauerei Verein
' the right to request that personal data be transmitted to other data controllers in a structured, commonly used and digitally readable format for the purposes of the application
' where Südtiroler Handwerksbrauerei Verein processes your personal data on the basis of your consent, the right to withdraw your consent (provided that such withdrawal does not affect any processing carried out prior to the date on which your withdrawal is received and does not prevent the processing of your personal data on any other legal basis); and
' the right to lodge a complaint with a supervisory authority for the protection of personal data concerning the processing of your personal data carried out by or on behalf of the Südtiroler Handwerksbrauerei Verein. Your inalienable rights remain unaffected by the above provisions.

Please note:
' Südtiroler Handwerksbrauerei Verein may request proof of identity from you before recognising the asserted rights as valid; and
' if your request requires further investigation (for example, to determine whether some processing operations are not in compliance with the law), Südtiroler Handwerksbrauerei Verein will review your request in a reasonably short time before deciding what action to take.

Should Südtiroler Handwerksbrauerei Verein receive a valid request to recognise any of the above rights, Südtiroler Handwerksbrauerei Verein undertakes to make every reasonable effort to do so within one (1) month or, to the extent permitted by applicable law, within the reasonably shortest possible time. If you request the removal of any of your personal information, you acknowledge that your personal information may persist in a non-erasable form that is difficult or impossible for Südtiroler Handwerksbrauerei Verein to locate and that Südtiroler Handwerksbrauerei Verein reserves the right to retain any information that is removed or altered from active databases for non-commercial purposes - including resolving disputes, improving the website(s), resolving problems and applying this Privacy Policy - for archiving purposes.

The above rights do not apply to the collection of non-personal data. The Südtiroler Handwerksbrauerei Verein reserves the right to refuse to process requests for data removal that are not feasible or would violate the privacy of others. The refusal to process requests for data removal must be justified by the applicable regulations.

All users of the website(s) are required to provide true, correct, complete and accurate information when prompted to enter personal data and the Südtiroler Handwerksbrauerei Verein will delete any information that the Südtiroler Handwerksbrauerei Verein in good faith deems to be erroneous, false, falsified or fraudulent or that is not in accordance with or violates the Privacy Policy.

Südtiroler Handwerksbrauerei Verein takes the security of your personal data very seriously. Südtiroler Handwerksbrauerei Verein has put in place physical, administrative and organisational safeguards to protect the confidentiality and security of your personal data. Unfortunately, the transmission of information via the Internet is not completely secure. Although Südtiroler Handwerksbrauerei Verein will do its best to protect your personal data, the security of your personal data transmitted through the use of the website(s) and applications cannot be guaranteed. Any transmission of personal data is at your own risk.
Südtiroler Handwerksbrauerei Verein is not responsible for any circumvention of any privacy settings or security measures for the Website(s) and Applications.

Der Südtiroler Handwerksbrauerei Verein kann „Pinnwände“/Chaträume oder andere öffentliche Funktionen auf der (den) Website(s) anbieten, wobei alles, was Sie in diesen öffentlichen Räumen „posten“, als öffentliche Information betrachtet wird, die den anderen Nutzern zur Verfügung steht.
Der Südtiroler Handwerksbrauerei Verein kontrolliert nicht und ist auch nicht für die Handlungen anderer Nutzer in Bezug auf von Ihnen in diesen Räumen gepostete Informationen verantwortlich. Zudem könnten die Informationen, die Sie in den öffentlichen Räumen hinterlassen, von anderen Nutzern erhoben und verwendet werden, um Ihnen unaufgefordert und zu weitergehenden Zwecken Nachrichten zu senden. Für jeden Post/Beitrag in den Pinnwänden/Chaträumen und den öffentlichen Räumen auf der/den Website(s) gelten auch die anwendbaren Geschäftsbedingungen der Website(s) Dritter.
Teile Ihres Nutzerprofils können auch für andere Nutzer sichtbar sein, und Sie müssen sorgfältig darauf achten, keine personenbezogenen Daten in Ihrem Benutzernamen oder in anderen Informationen, die für die anderen Nutzer öffentlich bereitgestellt sein könnten, zu verwenden.

Südtiroler Handwerksbrauerei Verein may transfer and store the personal data you provide in connection with the use of the Website(s) on server(s) located in countries outside your jurisdiction. Südtiroler Handwerksbrauerei Verein may also transfer Personal Data collected about you to other countries outside your jurisdiction to third parties mentioned in this Privacy Policy to the extent that such transfer is necessary to fulfil the obligations arising from this Privacy Policy.

The Südtiroler Handwerksbrauerei Verein reserves the right to amend this privacy policy at any time and for any reason. Any changes to this Privacy Policy will be posted within a reasonable time after they become effective. This Privacy Policy shall remain in full force and effect in all respects for as long as you remain a user of the Website(s) and/or Applications, including if your use of or participation in any particular service, feature or promotion terminates, expires, ceases, is suspended or deactivated for any reason.

In the following messages, we inform you about the content of our newsletter as well as the registration, dispatch and statistical evaluation procedure and your rights of objection. If you subscribe to our newsletter, you accept the receipt and the procedures described.

Newsletter content: We send newsletters, emails and other electronic notifications containing advertising information ("newsletters") only with the consent of the recipients or legal authorisation. If your content is expressly described as part of a newsletter registration, it is decisive for the user's consent. In addition, our newsletters contain information about our services and us.

Registration certificates: To subscribe to the newsletter, simply enter your e-mail address. As an option, we ask you to enter a name for personal contact in the newsletter.

Cancellation: It is possible to cancel the receipt of our newsletter at any time, i.e. to withdraw your consent. We may store email addresses for up to three years on the basis of our legitimate interests before deleting them in order to prove prior consent. The processing of this data is limited to the purpose of a possible defence against complaints. A request for individual cancellation is possible at any time, provided that prior consent is confirmed at the same time.